From Crowns and Sashes to Shoes and Fashion

aMour Boutique is about spreading Love, Confidence, and Inspiration through affordable quality clothing.

aMour was started by mother daughter team Mary Peters, and Sharon McLaughlin in April, 2019. Sharon’s love of fashion has always been interwoven in her soul and spirit since she was young. It is fair to say that the true embodiment of fashion and style started when Mary entered her first pageant in 2009. Learning about gowns, outfit of choice, fun fashion, interview attire, and casual wear opened the door to exploring styles and looks and learning not just our own personal style, but learning to appreciate the styles of others. As we all know staying trendy whether in pageantry, work, school, internship, dating, or whatever you are doing can be costly, which is why we strive to offer affordable quality fashion.

In February, 2014, Sharon started her first boutique and has developed relationships with vendors and learned who the best of the best are through trial and error. Mary is now grown and married to her high school sweetheart and expecting her first baby in September, 2019. Mary and Sharon decided to start their own mother daughter duo, mainly Daughter, and started aMour Boutique. Mary created and designed the logo “aMour”. aMour means LOVE, and if you haven’t guessed it by now the “M” is emphasized to stand for Mary and Madison. Mary is using her marketing skills to expand aMour Boutique so that we can reach girls from all over the United States. Our goal is to have something for everyone.


Mary's wedding day - August 4, 2018

Mary - 8 weeks until Madison arrives!

Sharon McLaughlin - Mrs. Georgia International 2018

Sharon and Mary both have mentored and sponsored girls from all different walks of life. Sharing love and spreading confidence through style and fashion are our passion. Our partners and vendors are selected based on the quality of the clothing and affordability. Because we are online we are able to keep our costs low. Our mission is that any girl, no matter her age, will feel confident and inspired when she wears our styles. To have the feeling that you can conquer the day and feel empowered without spending a lot of money is who we are and what we are about.

We have heard from girls from all over about how expensive clothes are. We share the same vendors as other boutiques, the difference being you can find our cost is much lower because we pass our cost savings for not having overhead, on to our customers. When you can buy the same outfit, using the same vendor, and spend less money, why not? Why not stretch your dollars to buy more? Most of our products are under $40. All of our products are physical and in stock. If you order it we ship within 24 hours, using priority mail. Most of our products deliver within 2 business days, depending on your location in the U.S.

We are truly blessed to have customers across the United States! We are excited about our continued growth and all the great things we have planned for our customers.

One of our favorite quotes:

“I wanted to be an empowered woman, and I became an empowered woman. And now I want to empower every woman. And I do it through my clothes, I do it through my words, I do it through my money, I do it through everything.” - Diane von Furstenberg

This is us - aMour Boutique - Love | Confidence | Inspiration